We were asked to create a new brand for the Scapula Institute, a richly supported research and educational institute dedicated to the study of shoulder girdle (scapula) injuries.

They were in great need of a rebrand in order to be perceived as a more cutting edge forward thinking organisation, aimed at physicians and patients that have questions relating to fractures of the scapular shoulder girdle. 

The result was a colourful and abstract take on the scapula, showing the main injury zones over laced in a simplistic transparent lozenge.

The team can now spearhead the company with confidence that it is seen as the modern forward thinking organisation it truly deserves to be.

Creative Direction
Design
Print Ready Artwork